Knowledge thrives on encounters – the exchange of ideas and experiences, success stories shared, hurdles and barriers revealed. Our events provide a forum for the exchange of inspiring ideas. They bring together experts from a variety of disciplines, united by the fact that they are pioneers in their fields who seek honest discourse and continue to question the customer logic.

Would you like to co-host an event around a current topic? Would you like to be informed regularly of our upcoming events? Reach out to us!

Forum DLM on the topic of structur­ing changes

On September 8, the 7th Service Management Forum (DLM) will focus on successful and sustainable "Change in Service Management". Registrations are now possible.

MAS marketing and business development

On January 9, the new class of the MAS in Marketing and Business Development started at the University of Basel. We are looking forward to 1.5 years together on this "learning journey" with exciting participants, excellent speakers and stimulating discussions!

valuable offer design in the tourism industry

At the partner meeting of Valais/Wallis Promotion, Mareike Ahlers was invited to give impulses for a valuable offer design in destination marketing.

Forum DLM: smart services business models

At this year's DLM Forum, 80 representatives from international companies from various industries and science met to discuss the challenges and opportunities of smart services.

Alumni: marketing and business development

Reunion and networking at its bests - with a professional impulse on Customer Dominant Logic.

Are chatbots the better customer consultants?

Presentation on "Digital Consulting" at the Association of Swiss Insurance Professionals ASDA.

study: Customer know­ledge as a success factor

On April 04, we presented our SME study on transformation and customer knowledge together with the Baselland Chamber of Commerce.

Industry event in Zurich: energy consumer 4.0

On March 24, leading personalities from the Swiss energy sector met at our event "Energy Consumer 4.0”.